Of course WE love social media, but what are the business benefits? There are many, but here are just a few you may not have considered:

A social media marketing plan isn't meant to be a document written to cover 12 months and then filed away. For a plan to be effective it needs to be reviewed regularly to make sure you're achieving what you set out to. But how do you do this?

We tend to sit up and take notice when someone takes the time to put pen to paper and write us a letter, but how can you make sure that your customers pay as much attention to your marketing emails and newsletters?

This delicious looking pud has got us thinking about pie-charts. What does a pie-chart have to do with social media?

It's really important to plan your social media. Decide what you want to achieve from one or more of these goals:⁣

From Joe Wicks' PE lessons and Capt Tom Moore's fundraising to rallying support for the #ClapForCarers tribute, the nation's lockdown has created a wave of positive uses for social media.⁣